Talent Is NOT HR’s Responsibility — It’s Yours!


Of all the CMO’s priorities, the one that can’t fall off the list is talent. Having the right team in place directly affects your ability to compete. Hear how some of the top marketers in the industry own the responsibility for getting the people they need onto their team. Like you, they want to win!

2017 is when the CMO community commits to making talent a top priority. If you’ve already signed up for the CMO Talent Challenge, thank you! Please spread the word by challenging your fellow CMOs using the hashtag #TalentFWD. If you haven’t, please accept the challenge at http://www.ana.net/talent and help ensure the marketing industry’s future health.